Farm Insurance :: Articles

Top 5 Reasons to Buy Insurance Through a Broker

Why should you buy insurance through a broker?

Top 5 Reasons to Buy Insurance Through a Broker

The information on this website is general in nature and does not take into account your objectives, financial situation, or needs. Consider seeking personal advice from a licensed adviser before acting on any information.

In today's litigious and uncertain world, insurance has become a very important component of every financial plan. But, when it comes to buying insurance, consumers often get confused obout where they should start and how to decide on the best policy solution to their specific needs and circumstances.

Navigating the insurance market, whether for business or personal protection, is always a complex exercise, even for the enlightened consumer.

A reputable insurance broker can reduce the time, effort, cost ... and much of the anxiety surrounding this process.

Apart from making the whole experience much simpler, a broker (by definition) will negotiate on your behalf to find you the most appropriate policy/ies from the most trusted insurance companies ... often at a price considerably lower than rates offered direct.

This article aims to help explain some more of the upsides of talking to a licensed insurance broker before buying any form of personal or business insurance.

Time and effort:

A good insurance broker has access to both local and international insurers and will have a thorough knowledge of the products provided by those insurers.

Armed with the knowledge of the policies available, the broker has access to sophisticated analysis tools in order to track down the policy that best suits your exact requirement.

This negates the need for you to spend hours on the phone or searching online trying to find and compare quotes - without a full understanding of whether you are even comparing apples with apples.

An independent, licensed insurance broker can effectively do all the research and price-shopping for you, slashing the amount of time and effort that this task would normally take.

Professional advice:

If you approach an insurance company direct, the chances of getting the best value-for money insurance policy for your requirements is greatly reduced. The company may have different policy options, but they are unlikely to tell you about the benefits of another company's product over their own.

Also, all insurance policies from one company may not be good for your particular circumstances. A reputable broker, on the other hand, will give you inputs on what is good and what is not. It's his or her role to understand  the differences in policies from various companies and how those differences may impact on you- particularly in the event of a claim.  Your broker will tailor an insurance solution to your specific needs.

Wholesale rates:

People often go direct to insurance companies on the mistaken belief that it is cheaper because brokers often charge a policy fee for their service.

But broker fees are usually very small and, if you go direct, you only have access to the insurers' standard, retail rates.

Brokers purchase a large number of policies on behalf of many, many clients from the insurance companies, and thus they usually get sizeable rate discounts which, by law, are passed on to you, the client.

Insurers offer significant concessions to brokers because they introduce large volumes of business if the insurer looks after their clients.

It is also cheaper for the insurance company to administer policies purchased through a broker because brokers are usually digitally connected to most insurance companies - meaning less admin costs for the insurer which equates to more savings to pass on to you.

These special rates will not be available to the general public. Hence, buying insurance through a licensed broker is always more cost effective.

Faster, better service:

Have you ever been left on hold for what seemed like an eternity - waiting to talk to someone about your insurance claim or a change to your policy ... only to find that the person can't help you directly?

Most insurance companies outsource their customer service to third-party call centres where the staff does not have enough knowledge to respond to your request directly.

Documentation requests, claims and other queries will be resolved more slowly as a result, which equates to inferior customer service.

On the other hand, your broker will be far more efficient and personable in these situations. More often than not, your insurance broker will have a stock of generic claim forms and will make (and follow-up) your enquires with the insurer, offering advice and making timely suggestions in the process .

Brokers will maintain this level of service throughout your client/broker relationship in order to maintain their customer base and grow their business.

Peace of mind:

Insurance brokers are responsible for managing your policy so that you never have to worry about a thing.

When it comes time to file a claim, they won’t hesitate to fight from your side.

Instead of just offering a best deal, these professionals constantly cross check the policies and educate their customers about the options available before helping them make a decision and giving peace of mind to the customer.

Now that you are clear about the benefits provided by a reputed brokerage firm, start looking for a good one that can offer the most professional insurance service you can buy.

Remember to look for the firm that has good experience and proven track record of serving customers.

Published: Sunday, 1st Aug 2021
Author: Paige Estritori


Insurance News

Urgent Call for Enhanced Farm Safety Amid Rising Fatalities
Urgent Call for Enhanced Farm Safety Amid Rising Fatalities
29 Oct 2025: Paige Estritori
In 2024, Australian agriculture faced a significant safety crisis, recording 72 farm-related fatalities—the highest in over two decades. This alarming statistic underscores the urgent need for enhanced safety protocols and awareness within the farming community. - read more
Soaring Insurance Costs Challenge Australian Farmers
Soaring Insurance Costs Challenge Australian Farmers
29 Oct 2025: Paige Estritori
Australian farmers are confronting a significant surge in insurance premiums, a trend largely attributed to the increasing frequency and severity of extreme weather events. Over the past few years, many farmers have reported that their insurance bills have more than doubled, with annual premiums exceeding $100,000. - read more
Revolutionising Crop Insurance with Satellite Technology
Revolutionising Crop Insurance with Satellite Technology
29 Oct 2025: Paige Estritori
In a significant advancement for Australian agriculture, Insurance Facilitators (IF), a family-owned underwriting agency, has introduced a data-driven crop insurance solution leveraging satellite technology. This innovative approach aims to address longstanding challenges in the industry, including premium leakage and risk accumulation, by providing more accurate and efficient risk assessments. - read more
WFI and AgCarE Join Forces to Reward Sustainable Farming Practices
WFI and AgCarE Join Forces to Reward Sustainable Farming Practices
21 Oct 2025: Paige Estritori
In a significant move towards promoting sustainable agriculture, WFI Insurance has partnered with AgCarE, a certification program developed by AgForce, to offer premium reductions to farmers who achieve AgCarE certification. This collaboration aims to enhance financial, environmental, and social outcomes for Australian farmers and rural communities. - read more
Rising Insurance Costs Challenge Australian Farmers as Extreme Weather Intensifies
Rising Insurance Costs Challenge Australian Farmers as Extreme Weather Intensifies
21 Oct 2025: Paige Estritori
Australian farmers are confronting a significant surge in insurance premiums, a trend largely attributed to the increasing frequency and severity of extreme weather events. Over the past few years, many farmers have reported that their insurance bills have more than doubled, with annual premiums exceeding $100,000. - read more
Diversifying Small Farms Open New Avenues for Insurance Brokers
Diversifying Small Farms Open New Avenues for Insurance Brokers
21 Oct 2025: Paige Estritori
The landscape of Australian agriculture is evolving as small commercial farms increasingly diversify their operations to enhance income and sustainability. This shift presents both challenges and opportunities for insurance brokers, as new ventures introduce complex risk management needs. - read more

Farm Insurance Articles

Agribusiness Risk: Liability Issues Facing Australian Farmers Today
Agribusiness Risk: Liability Issues Facing Australian Farmers Today
The agricultural sector in Australia carves a significant portion of the country's economy, contributing to its GDP and providing employment across rural and suburban areas. Thus, navigating the complexities of agribusiness is not just a matter of crop cultivation and livestock management, but also of understanding the intricate web of liability risks that come with the terrain. - read more
Preparing for the Worst: Developing a Comprehensive Disaster Response Plan for Your Farm
Preparing for the Worst: Developing a Comprehensive Disaster Response Plan for Your Farm
As a farmer, you know that unexpected events can have a significant impact on your farm and your livelihood. Natural disasters, such as floods, fires, droughts, and storms, can occur at any time and have devastating consequences. That's why it's crucial to have a comprehensive disaster response plan in place to protect your property, assets, and, most importantly, your loved ones and livestock. - read more
Top 10 Ways Australian Farmers Can Slash Insurance Costs Without Risking Coverage
Top 10 Ways Australian Farmers Can Slash Insurance Costs Without Risking Coverage
Welcome to our definitive guide for Australian farmers on managing one of the most crucial aspects of their business: insurance. As a cultivator of the land, you're no stranger to the unpredictability of nature and the market. From intense weather events to fluctuating market demands, your line of work comes with its unique set of risks. Hence, safeguarding your livelihood with the right insurance is not just important—it's essential. - read more
Investing in Cybersecurity: A Crucial Step for Sustainable Farming
Investing in Cybersecurity: A Crucial Step for Sustainable Farming
Cybersecurity refers to the practice of protecting systems, networks, and programs from digital attacks. In the context of agriculture, it involves safeguarding the digital solutions and technologies that have become intrinsic to modern farming operations. As technological advancements continue to revolutionize the farming landscape, the importance of cybersecurity in securing farm data and operations has become more pronounced. - read more
The importance of income protection insurance for hobby farmers
The importance of income protection insurance for hobby farmers
As a hobby farmer, you may not rely on your farm for your main source of income. Perhaps you have a full-time job but enjoy farming as a way to supplement your income and pursue a passion. However, just because farming is a hobby does not mean there aren't risks involved. In fact, hobby farmers face many of the same risks as commercial farmers, such as injury, illness, loss of crops or livestock, and damage to property. - read more
The Impact of Weather on Farm Insurance Rates: What You Should Know
The Impact of Weather on Farm Insurance Rates: What You Should Know
Farming in Australia is a dynamic venture that requires careful planning and management. One of the crucial aspects every Australian farmer should consider is farm insurance. It provides a safety net against potential financial losses arising from various risks. These include natural disasters, damage to crops, livestock issues, and accidents on the farm property. - read more

Need a Quote?
Start your free farm insurance quote comparison here.
Farm Type:
Postcode:

All quotes are provided free and without obligation by a specialist from our national broker referral panel. See our privacy statement for more details.


Knowledgebase
Deductible:
The amount you must pay out-of-pocket for expenses before your insurance company covers the remaining costs.